Sourcing standards
Circular reporting explained
Short answer
- Newsroom rule example
- The Washington Post prefers two sources that are independent of each other 4
- Intelligence rule example
- ICD 206 asks citations to reference the most original source 3
- Landmark official finding
- WMD Commission report to the US President, 31 March 2005 2
What circular reporting means
A claim can appear in many places and still rest on one person or one document. The repeats look like confirmation. They add no new evidence. NPR's accuracy guidance says that if other outlets are reporting something but they are all relying on the same single source, that should be a red flag 1.
NPR's guidance warns against verifying facts through second sources such as other news outlets, and notes that incorrect information can be passed down from one news story to another 1.
How one source becomes many
- A wire story is republished by many outlets, each under its own name. NPR asks staff to name the outlet a fact came from and says that media reports or sources say is not good enough 1.
- A newspaper repeats another outlet's advance report. Guideline 2.3 of the German Press Code says whoever passes on such a report with the source named may in principle rely on its accuracy 7. The named source is what lets a reader find the origin.
- An intelligence report is passed between services and reaches analysts by more than one route. ICD 206 requires each citation to identify the originator, which can be a named source originator or the country of a liaison service 3.
- Unconfirmed items get repeated without a label. The German Press Code says unconfirmed reports, rumours and assumptions must be marked as such 7.
The Iraq weapons finding
The Commission on the Intelligence Capabilities of the United States Regarding Weapons of Mass Destruction reported to the President on 31 March 2005 2. It said the daily intelligence briefings left an impression of many corroborating reports where in fact there were very few sources 2.
The Commission said the 2002 estimate did not make clear how heavily it relied on a single source that no American intelligence officer had ever met 2. It said several intelligence professionals had raised serious concern about that source, and linked the failure to poor asset validation practices and reliance on semi-cooperative liaison services 2.
In the United Kingdom, the government's March 2005 response to the Butler review quoted the review's finding of weaknesses in how the Secret Intelligence Service applied its validation procedures 5. The government said work was under way so that source descriptions in intelligence reports use standardised terminology and are consistent 5.
What the published rules ask for
| Body | Rule | Source |
|---|---|---|
| The Washington Post | Prefers at least two sources for facts in stories that depend on confidential informants, and those sources should be independent of each other 4 | Policies and Standards 4 |
| NPR | Prefers to confirm and verify information itself before reporting 1 | Ethics Handbook, Accuracy 1 |
| US Intelligence Community | Source reference citations should reference the most original source that presents the information 3 | ICD 206 3 |
| US Intelligence Community | Analytic products should describe the quality and credibility of underlying sources 6 | ICD 203 6 |
Checks a reader can run
- Look for the originator. ICD 206 lists the originator, a source identifier, a title and a date as required parts of each citation 3. The same fields help a reader of any report.
- Ask whether two sources are independent. The Washington Post policy says the two sources should be independent of each other, and that a relevant document can sometimes be the second source 4.
- Read the source summary. ICD 206 strongly encourages a statement on the strengths and weaknesses of the source base and on which sources are meaningfully corroborative or conflicting 3.
Common questions
Is circular reporting the same as a single source?
Not quite. A single-source story names or relies on one source openly. Circular reporting makes one source look like several. NPR treats several outlets that all rely on the same single source as a red flag 1.
Does a second outlet confirm a story?
Not by itself. NPR's guidance warns against verifying facts through other news outlets. It says errors can pass from one story to the next 1.
What did the WMD Commission find?
In its 31 March 2005 report it said briefings gave an impression of many corroborating reports where there were very few sources 2.
Do intelligence rules mention independence of sources?
ICD 206 does not set an independence test. It strongly encourages a source summary stating which sources are meaningfully corroborative or conflicting 3.
Rules and charges change. Check the official source linked on this page before you pay or travel. Spotted an error? Email hello@evidencefamily.com.
Sources
- NPR: Accuracy (NPR Ethics Handbook)
- Commission on the Intelligence Capabilities of the United States Regarding Weapons of Mass Destruction: Overview of the Report (31 March 2005)
- Office of the Director of National Intelligence: ICD 206, Sourcing Requirements for Disseminated Analytic Products (copy hosted by the Federation of American Scientists)
- The Washington Post: Policies and Standards
- Cabinet Office: Review of Intelligence on Weapons of Mass Destruction, Implementation of its Conclusions (Cm 6492, March 2005)
- Office of the Director of National Intelligence: ICD 203, Analytic Standards (2 January 2015)
- Deutscher Presserat: Pressekodex (Fassung vom 19. März 2025)
Related
- Intelligence sourcing standards explained
How US Intelligence Community Directives 203 and 206 require analysts to cite, describe and weigh their sources, and what official reviews found.
- Single-source and two-source rules
What published newsroom codes say about confirming facts with two independent sources, when one source is allowed, and how unconfirmed claims are treated.
- How to trace a story to its source
A step-by-step method for following a claim upstream through credits, agency copy, documents and file provenance, based on published rules.
- Wire services and syndication explained
How the big news agencies are owned and governed, how members and clients reuse agency copy, and what published rules say about crediting it.